Templates
Start from a good template.
Free, plain templates written by Startup Roof. Download, copy and adapt them. No sign-up needed.
Validate
Customer interview script
Ten open questions about past behaviour, not opinions, plus a note-taking grid.
Download Markdown (Customer interview script)Validate
Validation tracker
Log interviews, the problem heard, current workaround and willingness to act.
Download CSV (spreadsheet) (Validation tracker)Explore
One-page business plan
Customer, problem, offer, channel, pricing hypothesis, key risks and next 90 days.
Download Markdown (One-page business plan)Build
Monthly cash flow (12 months)
Opening cash, receipts, costs and closing cash by month, with runway.
Download CSV (spreadsheet) (Monthly cash flow (12 months))Grow
Weekly founder review
Fifteen minutes each Friday: numbers, wins, blockers and one next action.
Download Markdown (Weekly founder review)Capital (optional)
Pitch outline (10 slides)
A simple structure for a first investor conversation, if you choose to raise.
Download Markdown (Pitch outline (10 slides))Capital (optional)
Monthly update email
A short monthly update for advisers, mentors or investors.
Download Markdown (Monthly update email)
General information only, not legal, tax or investment advice. Funding is optional and never guaranteed.