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Startup Roof

Service Desk

Clear scope. Useful expertise. Accountable delivery.

Founders often need help with a bounded task. Describe it once; we scope it with a specialist, show you the terms, and keep delivery visible in Founder OS.

  1. 01

    Describe the need

    Your stage, the task and the output you want.

  2. 02

    We scope it

    A provider, a scope, a quote and who is accountable.

  3. 03

    You decide

    Contract directly or buy a managed package. Terms are shown first.

  4. 04

    Delivery is tracked

    Status, follow-up and feedback stay in Founder OS.

  • Partner-delivered package

    Business setup & licensing

    Choose a structure and organise your licence, with optional visa questions.

    Example categories (not signed partners)

    Free zone channel partnersMainland setup consultants
    • Setup consultation
    • Itemised licence quote
    • Document checklist
  • Expert session or package

    Legal & governance

    Contracts, shareholder agreements, IP and terms of service.

    Example categories (not signed partners)

    Corporate law firmsLegal-tech platforms
    • Scoped document review
    • Template pack
    • Expert session
  • Partner-delivered package

    Accounting & finance

    Bookkeeping, VAT and corporate tax filing, plus financial models.

    Example categories (not signed partners)

    UAE accounting firmsAccounting software providers
    • Monthly bookkeeping
    • Tax filing (scoped separately)
    • Metrics clinic
  • Referral

    Banking & payments

    Prepare for business banking and payment onboarding.

    Example categories (not signed partners)

    Digital business banksPayment providers
    • Onboarding checklist
    • Supported application
  • Expert session or package

    Branding & design

    Identity, packaging, website and pitch materials.

    Example categories (not signed partners)

    Design studiosFreelance specialists
    • Brand review
    • Defined design sprint
  • Clinic or package

    Marketing, sales & GTM

    One focused channel experiment with clear measures.

    Example categories (not signed partners)

    GTM specialistsCRM & automation partners
    • GTM clinic
    • Launch experiment plan
    • CRM setup
  • Integrated tool or package

    Technology & automation

    Map a workflow and prototype a bounded AI or automation use.

    Example categories (not signed partners)

    Automation agenciesSoftware partners
    • Workflow map
    • Prototype with review points
  • Member offer

    Workspace & events

    Desks, meeting rooms and small founder gatherings.

    Example categories (not signed partners)

    Coworking networksEvent production studios
    • Day passes
    • Scoped event production
  • Expert session

    Product, retail & operations

    Pricing, margins, sourcing, channels and stock discipline.

    Example categories (not signed partners)

    Retail & consumer-brand mentors
    • Unit-economics review
    • Channel plan

Partners are shown as example categories only. No partnership is signed. Packages, provider checks, pricing and any referral or revenue arrangements will be disclosed before you commit. Startup Roof does not provide legal, tax or investment advice.

Specialist areas

The help founders ask for most.

Setup & licensing

Structure, licence and document checklist.

Legal & governance

Questions to take to a qualified adviser.

Accounting & finance

Records, assumptions and the questions behind the numbers.

Marketing & growth

One focused channel experiment.

Operations & retail

Pricing, margins, sourcing and stock.

Technology & automation

Bounded AI and workflow prototypes.

Example categories only. The Service Desk is being tested in the pilot; no provider is signed.

Colleagues discussing a plan at a shared deskStock photo · Vitaly Gariev / Pexels

Accountable delivery

Scope first. Then decide.

Each request will get a provider, a scope and a quote before any work starts. You decide whether to go ahead.

  • Clear scope before commitment
  • You contract with the provider directly
  • Programmes and services are subject to availability, eligibility and applicable terms.